Importance of business videos…


Films or videos have always been a very effective tool to reach mass audience around the world. More and more small and large companies are using 2-3 minutes videos to disseminate information for various business objectives such as:

• Relationship videos
• Sales videos
• How To Videos
• Promotional Videos
• Information Sharing Videos
• Outreach Videos
• Testimonial Videos

If you want to design a video for your business, please contact us at and we can quickly take the matter ahead.


Usage of 2D 3D animations in education sector


3D and 2D animation contents are widely used in to various sectors such as education:

The popularity of using 3D animations to help learners understand and remember information has greatly increased since the advent of powerful graphics-oriented computers. This technology allows animations to be produced much more easily and cheaply than in former years. It is now possible for individual educators to author their own animated e-learning courses. Teachers are no longer limited to relying on static graphics but can readily convert them into educational animations.

What is Storyboard & Animatics ?



Once, pre production team which includes several visual design artists, is ready with the characters, backgrounds and props designs, process of story board design can be initiated. Storyboards are a sequence of sketches of key frames and a little description of the action going to take place in that particular shot.

Storyboards are designed based on the approved scripts those are generally written by animation writers. In other words Storyboards are like a blueprint for the production process.


It is very expensive to produce animation content these days, no matter you are working on 2d or 3d animation, VFX for live action films or TV commercials, you can save loads of time and money if you design a proper Animatic.

Once story boards and scratch voice or sound recording is done you can initiate the process of developing an Animatics. “Visual and Sound” are two very important aspects of ‘film making’ and Animatics can cover both of these aspects very well. Animatics is simply made by embedding image sequence with the sound track, you can keep on amending these image sequences (from storyboards) and sound track till the time you reach to a level which is acceptable to the animation directors and all other team members and you are ready with your Animatics.

2D Animation Showreel


This is our show reel for the 2D animation. There are various types of animation styles can be used for the 2D animation productions. Depending upon the target audience we can choose the correct style for the project.

Supalait Milk TV Ad Film


This 60 second TV Commercial for milk powder was done for an advertising agency based in Nairobi. The agency provided us with script and jingle, character development, storyboards, animation to final video was done by us.

MyRuby Corporate Presentation Video


This 70 sec corporate presentation was done for the This 70 second video was designed to give a quick information about the services offered by This video also showcase the process followed.

MyRuby 30 sec 3D TVC


This 30 sec TVC is part of a set of 4 TV ad’s done for a direct client in United Kingdom. Client provided us with script and sound track and character development, story boarding, animation to final video was done out of our studio in Mumbai.

MyRuby 10 sec TV Commercial


This 10 sec TVC is part of a set of 4 TV commercials done for a direct client ( from United Kingdom. Client provided us with script and sound track and rest of the tasks such as character design, 3d asset development, story boards , animation to final video was done out of our studio in Mumbai.

Bat and Bird – A 2D short film by SOURCE ANIMATION PVT LTD


This 6 minute film was aimed to create awareness about ‘saving our planet and it’s natural habitat’. This 2D digital (FLASH) film was produced for a direct client in United Kingdom. We were given basic idea about the characters, script and voice over’s, rest of the assets like characters, expressions, background layouts, animation, direction, VFX and SFX was done at our studios (